Find current trends effectively for your YouTube channel

The search for relevant trends is essential if you want to successfully design your YouTube channel. Trends are not just passing fads, they are the topics that the audience is currently interested in and can propel your video to the forefront of search results. In the following, you will learn how to effectively find trending topics and which tools you can use to optimize your videos to dramatically increase the visibility and number of subscribers to your content.

Main Insights

• Trends are crucial for the visibility of YouTube videos.
• There are several free tools to find current trending topics.
• Search engine optimization, titles, and video content must align with the target audience.

Step-by-step Guide

Step 1: Use YouTube Trends

YouTube itself offers an excellent way to find trends. You can simply go to the Explore page and browse through current trends. Here you will not only get general trends, but also specific categories like music or gaming.

By filtering content selectively, you can see exactly which videos in your niche are currently very popular. The key is to incorporate these trends into your video ideas, so you offer relevant content for your target audience.

Step 2: Use Google Trends

The platform Google Trends is another valuable tool. On this site, you can not only see current global trends, but also track specific search terms. This gives you valuable insights into what potential viewers are interested in.

Inputs such as "Gaming" could show you numerous related topics that are currently being promoted. Here you can also consider geographical differences and produce content specifically for Germany, for example.

Step 3: Use Reddit for Trend Research

Reddit can also be a goldmine for current trends. The platform offers you the possibility to filter popular posts and see what is catching the users' attention in specific subreddits.

By sorting by "Top," you can find the most discussed topics and trends. Make sure to keep an eye on both popular posts and new emerging discussions.

Step 4: Use Pinterest for Creative Ideas

Pinterest is often overlooked but offers valuable insights into creative trends. By browsing categories that match your content, you can find out what currently attracts people.

By looking, for example, in the Art category, you can find inspiration for new videos that might be a trending term or a popular format.

Step 5: Keep an Ear Open in Everyday Life

In addition to the mentioned tools, you can also simply keep an eye out for trends in your daily life. Pay attention to what people are discussing in your environment, what is trending on social media, or what is in the news. Often, there are goldmines of ideas here that no one else mentions to you.

Trends like "Dabbing" could revive for your content when creatively incorporated into a video.

Step 6: Consider SEO Criteria

Remember, the best video idea is not of much use if it lags behind. Search Engine Optimization (SEO) is crucial. The title, description, and tags of your video must be well thought out.

The best thing you can do is to integrate relevant keywords into your descriptions and ensure that your video quality is at a high level in terms of both visibility and sound.

Summary

Finding and implementing trends is an art that requires both creativity and strategic thinking. By applying the right tools and methods, you can efficiently take your YouTube channel to the next level. The key is to be well-informed and creative at the same time, always keeping the needs of your target audience in mind.