Info cards and end screens for more YouTube interaction

The targeted insertion of info cards and end screens in your YouTube videos can make a significant difference in viewer engagement and interaction. With these functionalities, you can link your content in an exciting way and encourage your viewers to explore more of your channel. Here you will receive a clear, step-by-step guide on how to effectively use these options.

Key Takeaways

• Info cards and end screens enhance interaction with your audience.
• You can use up to five info cards per video.
• End screens require a video length of at least 25 seconds.
• Using custom messages increases the click-through rate.

Step-by-Step Guide

Accessing YouTube Studio

To add info cards and end screens to your video, you first need to access your YouTube channel. To do this, click on your profile picture and navigate to YouTube Studio.

Selecting Content

Once in YouTube Studio, click on "Content." Here, you will find all your uploaded videos. Locate the video to which you want to add info cards or an end screen, and click on the pencil icon to start editing.

Adding Info Cards

Once in the editing mode, you will see the options to add info cards and end screens on the right side. Let's start with the info cards. Click on the corresponding section.

Selecting Info Card Types

There are various types of info cards you can add: links to other videos, playlists, channels, or external sites. To add links, you need to ensure you are a YouTube Partner.

Uploading Images for Info Cards

To use an image for your info card, upload a square image. The recommended dimensions are 800x800 pixels or even 1900x1900 pixels if the image is square. This image size is usually well received.

Selecting a Video

To link another video in your info card, click on the respective field. You can either enter the video's name in the search or browse all videos. Choose the video you want to link.

Adding Custom Messages

Each info card has two texts: a custom message and a teaser message displayed when the info card is shown. It is helpful to add an inviting teaser text here to encourage viewers to click.

Setting the Timing for Info Cards

Immediately after adding the info cards, it is important to position them correctly in your video. Play the video and stop at the desired location to insert the info card.

Saving the Changes

Once everything is set up to your liking, click on "Save." Your info cards are now ready to be used.

Reviewing Info Cards

To check if the info cards are set up correctly, play the video and click on the info cards in the upper right corner to ensure the correct content is displayed.

Add Credits

Now let's focus on the credits. Click on the section for the credits. Here you can use pre-made templates or add your own elements to showcase your videos and playlist.

Select Elements for the Credits

There are various elements, including links to other videos, playlists, or subscribe buttons. You can add new elements by clicking on "Add Element" and selecting the appropriate options.

Arrange the Credit Elements

Arrange the elements as you wish. You can customize them by moving them around or resizing them to be displayed optimally on the screen.

Set the Timing of the Credits

Determine when the credits should appear. YouTube recommends that the elements appear towards the end of the video when you are saying goodbye.

Save and Review the Credits

After setting the timings, click on "Save" again. Then go back and play the video to review the credits and ensure everything is working correctly.

Additional Links in the Video Description

In addition to info cards and credits, you can also add links to your other channels in the video description. Simply copy the link to your channel and paste it in.

Summary

Using info cards and credits is an essential technique for effective YouTube marketing. They not only help to engage your viewers but also actively invite them to interact. By strategically implementing these elements, you can increase the reach and visibility of your videos.