Brainstorming for copywriting through forums

If you are looking for ideas for your next blog post or the perfect headline, forums can be an invaluable resource. Here you will find a variety of questions and discussions that will not only open up new perspectives for you, but also show you directly what the audience is truly interested in. In this guide, I will show you how to effectively use the opportunities of forums for your copywriting.

Main Insights

• Forums like GuteFragen.net and Reddit are excellent platforms for generating ideas.
• Entering keywords in the search bar of these forums can help you find popular questions and discussion topics.
• Observing questions and their answers can provide inspiration for blog posts and headlines.

Step-by-Step Guide to Using Forums for Copywriting

1. Selecting the Right Forum

Before starting your research, choose the appropriate forum. Portals like GuteFragen.net or Reddit have different target audiences and languages, so it is important to choose the right one for your needs. For example, if you are creating content in German, GuteFragen.net and Kora.de are particularly suitable.

2. Formulating a Relevant Search Query

Once you have found the right forum, the next step is to formulate a relevant search query. Think of a topic that interests you. For example, if you want to write about guitars, simply type "guitar" in the search bar.

3. Analyzing Popular Questions

Once you have started the search, numerous questions will be displayed to you. Pay attention to which questions receive the most responses and interactions. These questions often indicate that they are very popular and therefore have potential for a blog post.

4. Identifying Topics for Your Post

Analyze the questions in detail. If you come across interesting discussions, jot down the ideas. Keep in mind that you can write an article on a topic that generates a lot of interest. For example, a question like "Is it possible to play acoustic pieces with an electric guitar?" could be an exciting basis for a post.

5. Drawing Inspiration from Answers

Check out the answers to the most popular questions. Often, they are very informative and contain different perspectives. You can use this information as a starting point for your own article or even delve into some of the various viewpoints directly.

6. Deepening the Discussion

If you come across extensive discussions in a forum, make use of them! Questions like "Are there differences in playing technique between an electric guitar and an acoustic guitar?" can provide you with numerous approaches for articles or even for a comparison between instruments.

7. Utilizing Multilingual Sites

If you are creative enough, you can also use international forums. Platforms like Reddit show that there is a large community. Even if many discussions are in English, you can use them to gain a more comprehensive picture. A search like "How to play guitar" shows you what is currently trending worldwide.

8. Determining Audience Interest

The number of upvotes and comments can also be an indicator of interest. Pay attention to which topics are already doing well. For example, a discussion about playing like Jimmy Hendrix could inspire your next post.

9. Creating a Compelling Headline

Based on your research, you can now create an appealing headline. Choose keywords that emerged from the most popular questions and topics. Make sure the headline piques curiosity and directly addresses the topic.

10. Writing the Post

Now that you've gathered your ideas and information, you can start writing. Incorporate your insights and include interesting statistics or quotes to make your article more engaging.

Summary

Using forums as an inspiration source for your copywriting is a simple yet effective strategy. By analyzing the right questions and discussions, you can gain valuable insights to help you create relevant and engaging content.