File system for Pinterest boards

The organization of your Pinterest pinboards can be crucial for the success of your visual marketing strategy. An effective folder system allows you to structure and present content. This not only increases clarity but also enhances user experience. Here, I explain to you step by step how to set up folders within your pinboards on Pinterest.

Main Insights

• A well-structured folder system improves the clarity of your content.
• Folders can be created based on different categories such as color scheme, clothing, or everyday themes.
• Pins should be present both in folders and on the main pinboard to reach a wider audience.

Step-by-Step Guide

1. Access your Pinterest Account

To start setting up your folders, log into your Pinterest account. Through the main page and your profile, you have access to all your pinboards and can create new ones.

2. Create a Pinboard

Click on the plus sign to create a new pinboard. In our example, we name the pinboard "Color Play." This helps you clearly define the themes within this pinboard.

3. Add Pins

Now add some relevant pins to the newly created pinboard. These can be pins related to yellow and red color tones. The selection of pins should be exemplary to demonstrate the next steps.

4. Create Folders

After adding some pins, you can start creating folders. Click again on the plus sign and select the "Folder" option. Name the folders according to the categories you have in mind, such as "Red" and "Yellow."

5. Create Subfolders

Think of additional categories that may be relevant to your content. For example, you can create a pinboard for "Winter Clothing" and create subfolders for "Hats," "Gloves," or "Coats." This helps you further segment your content into more specific categories.

6. Organize Pins into Folders

Now comes the most important part: Organize your pins into the respective subfolders. Navigate to your "Color Play" board and click on the "Organize" option. Select the pins you want to move and assign them to the folders created earlier.

7. Ensure Clear Arrangement

Ensure you have a balanced number of pins in each folder. A good guideline is to have at least three pins per subfolder to avoid it looking either too cluttered or too empty.

8. Insert General Pins

It can be useful to keep some pins visible on the main pinboard as well. This allows visitors to get a general overview of your content before delving into the specific folders.

9. Edit and Merge Folders

You can rename your folders or even merge two smaller folders if you deem them no longer necessary. The name of the second folder you select will be retained in this process.

Summary

Properly arranging your pins through a structured folder system can help improve the visibility of your content and make it easier to access. It is easy to implement and ensures greater clarity.