Making money on TikTok - The way through influencer platforms

The trend of making money through social media has significantly increased in recent years. Platforms like TikTok now offer an excellent opportunity to earn money with creative content. In particular, influencer platforms can help you connect with brands and companies interested in collaborations. In this guide, you will learn how to sign up for influencer platforms and how to best proceed to successfully earn money.

Key Insights

• Influencer platforms like Reach Hero and Busbird help you connect with brands.
• Registering on these platforms requires basic information about you and your niche.
• Link your social media channels to increase your visibility.

Step-by-Step Guide

To earn money on TikTok with influencer platforms, follow these steps:

1. Search for Suitable Influencer Platforms

The first step is researching suitable influencer platforms. You can, for example, utilize an article from HubSpot that introduces several platforms. A helpful starting point would be sites like Reach Hero and Busbird, which lead the list. Choosing the right platform is crucial as some platforms align better with your specific content and niche.

2. Registration on the Platform

Once you have decided, you need an account. If you want to register with Reach Hero, you will first be asked whether you act as an influencer or a company. In this case, choose the option "Influencer." The registration process is usually simple and straightforward.

3. Provide Information

Fill in the required information, including your name, email address, and a password of your choice. The passwords must meet certain requirements, such as having at least eight characters.

4. Choose a Niche and Provide Additional Information

To receive matching offers, you must specify which niche you are active in. Influential niches like education or finance can help you gain visibility quickly. Choose the appropriate category and specify your location. This helps the platform suggest suitable brands to you.

5. Email Confirmation

After registration, you must confirm your email address. This is usually done by clicking on a confirmation link that you receive in your email. Make sure to do this to access the platform.

6. Connect Your Social Media Channels

To maximize your influence, you should link your social media profiles, such as Instagram, Facebook, and YouTube, to your influencer profile. This increases your credibility and visibility, making it easier for potential partners to notice you. Note that TikTok may not be directly integrated yet, but you can still mention that you are active on this platform.

7. Explore Offers and Campaigns

Now you can browse through various campaigns. Enter your account details and wait for cooperation requests from brands. On platforms like Busbird, you may need to send a request first, while on other platforms, offers may come to you more quickly.

8. Enter into Collaborations

When a company creates a collaboration offer, you will see the requirements. For example, they may request a specific approach or type of presentation. You can review the offer and accept it if it suits you. All this happens in a transparent environment, which also allows you to expand your portfolio.

9. Pay Attention to Compensation

Consider what compensation is appropriate for your services. Many influencer platforms are highly frequented, often resulting in lower offers. For example, receiving only €50 for a TikTok video despite having over 10,000 subscribers. You should realistically assess prices and your workload and, if necessary, directly look for cooperation partners.

Summary

With influencer platforms, you have the opportunity to earn money easily and effectively, as long as you follow the right steps and plan your strategy well. Establishing a strong presence and networking with both sides — brands and your audience — are essential for your success.