The design of Instagram ads is crucial for the success of your marketing campaigns. Not only do the images play a role, but the colors and layouts are also important. Here, you will learn how to effectively edit Instagram Stories in the Ads Manager. This guide provides you with the tools to create aesthetically pleasing and attention-grabbing stories.
Key Takeaways
- Different image and video uploads for specific placements
- Use of interesting background colors
- Importance of contrast for text visibility
Step-by-Step Guide
Running Ads on Instagram
When running your ads on Instagram, make sure that each ad looks good in its respective placements, such as in the Instagram Feed or Stories. Ensure that the presentation is aesthetic and appealing.

Accessing Instagram Stories
To edit your Instagram Stories, simply click on the relevant options in the Ads Manager. You can customize the background and edit various elements of your ad.
Displaying Images in Stories Format
While in the editing mode, you will see a selection of options to personalize your Instagram Stories. An important point is that you can upload images specifically designed for placement in Instagram Stories.
Uploading New Content
Create targeted ads by adding not only images but also videos, as they can perform well in Stories. To upload new content, simply click on the respective option.

Choosing Between Different Media Types
Whether images or videos - you can decide which type of content you want to use. It is possible to upload different media for different placements, providing you with more flexible design options.
Cropping Images
When uploading an image, you have the option to select different formats and crop the image. Make sure that the image is correctly oriented and in the appropriate format.
Utilizing the Creative Tools
A particularly interesting tool is the so-called Creative Tools, which allow you to customize the background of your ads. You can choose from different colors to achieve an appealing presentation.
Color Contrast and Selection
Remember that the choice of background color is crucial. Strong contrast can help draw attention to your message. Check the visibility of your text as you experiment with different colors.

Adding Color Gradients
You can also use color gradients to give your ads visual depth. A smooth transition between two shades can be aesthetically pleasing and enhance the overall image.

Text and Color Design
Choosing the right font color is equally important. Make sure that the text is easily readable and stands out from the background. You may need to try different combinations to find the right balance.

Saving the Changes
After making your adjustments, simply click on "Save". Your edited Instagram Story will now be published, and you can see how it looks in the preview.

Finalizing and Reviewing
Before you finally publish your stories, you should make sure that all text and images are displayed correctly. A final check can help to identify small errors.
Summary
Editing Instagram Stories in the Ad Manager provides you with many options to customize and optimize your ads. By deliberately combining and adjusting images, videos, and texts, you enhance the attractiveness of your ads and therefore also the perception among your target audience.
Frequently Asked Questions
How do I upload images for Instagram Stories?You can upload images directly in the Ad Manager by clicking on the corresponding upload option.
Can I insert videos into my Instagram Stories?Yes, you can use both images and videos for Instagram Stories to make your content more diverse.
How important are the background colors in Instagram Stories?The selection of the background color is crucial as it influences the visibility and attractiveness of your ads and can help attract attention.